How English Focus Daily is written, reviewed, sourced, and corrected.
Our editorial mission
We exist to help adult English learners worldwide build practical, working English. Practical means: usable in a real conversation, a work email, or a job interview — not memorised for a test and forgotten next month. Working means: 80% confidence on the high-frequency 5,000 words and the grammar patterns those words appear in, not 100% mastery of every edge case.
Every editorial decision flows from that mission. We publish what helps a learner. We don’t publish content because it ranks, because it’s trending, or because it’s quick to produce.
Who writes the content
All content is authored or co-authored by a named human editor. The lead editor is listed on the About page and on every lesson byline. We may, in the future, invite guest writers — when we do, they will be vetted, identified by their full name, and given a dedicated author page on the site.
We do not publish anonymous or pen-name content.
How a lesson is created
- Topic selection. Lessons are chosen based on (a) common learner questions we’ve encountered, (b) keywords that suggest real learning intent (not just traffic potential), and (c) gaps in our existing library.
- Research. We consult primary references — major grammar references (Cambridge, Oxford, Practical English Usage by Michael Swan), reputable dictionaries (Merriam-Webster, Cambridge Dictionary, Oxford Learner’s Dictionaries), and corpora (COCA, BNC) for usage data.
- Drafting. Drafts are written by a human editor. We may use AI assistance for outlining or summarising research, but every published sentence is human-written or human-edited. We do not publish unedited AI output.
- Examples. Examples come from real-world sources (news, books, common conversation patterns) or are written by the editor to illustrate the specific point. We avoid contrived “textbook” sentences that don’t reflect natural usage.
- Review. Before publishing, a second reviewer reads the draft for accuracy, clarity, tone, and any cultural or sensitivity issues. The reviewer’s name is recorded on the lesson.
- Quizzes and practice. Where possible, each lesson includes a short interactive check so the reader can verify understanding immediately.
- Publishing. The lesson is published with a clear “Published” date and the byline of the editor + reviewer.
How we handle corrections
If we publish a mistake, we want to know. Email our contact address with the lesson URL and the specific issue. We will:
- Acknowledge within 2 business days.
- Investigate, consulting primary references.
- Correct the lesson if the issue is real, and update the “Last updated” date.
- Credit the reporter (with permission) in a brief note at the foot of the lesson if the change was material.
How we keep content current
English is a living language. Usage shifts, new words enter common use, and old idioms fade. We review evergreen lessons at least once a year and update them when:
- Common usage has changed (e.g. acceptance of a previously informal construction).
- A new dictionary edition introduces a meaning or pronunciation.
- Reader feedback flags an issue worth addressing.
Updates are reflected in the “Last updated” date on each lesson.
Use of AI
We may use AI tools (large language models) to help with outlining, draft-summarising, generating quiz distractors, or proofreading. AI does not write the final published copy. A human editor decides what is correct, decides what the lesson should teach, and writes or rewrites every paragraph that goes live. Where AI was used as a research aid, the editor still verified the output against primary sources.
We will not publish text that is generated, unedited, by an AI tool — both because Google’s quality guidelines disfavour it, and because it tends to be vague, repetitive, and slightly wrong in ways only a human teacher can catch.
Sponsorships, affiliates, and editorial independence
We accept display advertising (currently via Google AdSense) and may earn affiliate commissions on a small number of product links. Advertisers and affiliate partners have no influence over what topics we cover, what we say about them, or which products we recommend. Affiliate links are disclosed inline. We do not accept paid placement in editorial content (no “sponsored lessons”, no “advertorial”).
Comments and community
If comments are open on a lesson, we moderate them. We remove spam, personal attacks, and off-topic promotion. We welcome respectful disagreement and corrections.
Sources and further reading
Where a lesson relies heavily on a specific source, that source is linked in a “Further reading” block at the end. We prefer authoritative primary sources (dictionaries, grammar references, peer-reviewed linguistics) over secondary aggregators.
How to give feedback
Editorial standards only improve when learners tell us where we fall short. The contact page is the fastest way. We read everything.